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Zivame All Set to Launch New Stores in Pune, Gurgaon & Chandigarh


The aim of its experiential stores is to help women experience lingerie unapologetically

Maharashtra-July 19th,2016. RedNewswire/-

After the success of its flagship store in Bangalore, Zivame, India’s leading women’s lingerie and e-commerce brand, has announced the launch of its three new stores in Pune, Gurgaon and Chandigarh this month followed by Delhi in the month of August to make the Zivame experience available to the audience considering the large geography of the city.

Zivame started with a vision to make lingerie shopping uninhibited in India and to offer every woman Confidence, Comfort and Choice. Its experiential stores are a manifestation of this vision. Zivame plans to open 100 new stores in premium malls and high streets across India by 2019.

At the Zivame store, women can discover, try and experiment with exclusive creations in a comfortable space. Each Zivame store is designed to suit the lingerie needs, dreams and desires of every woman, offering a personalized shopping experience. Spread across (1000 sq feet) in Pune, (440 sq feet) in Chandigarh and (800 sq feet) in Gurgaon, the store is defined by its welcoming interiors, dedicated spaces for personalized sessions with Fit Experts and comfortable changing rooms.


Women can book their appointment on the website or can simply walk into the store to get aware about their unique shape and fit, learn more about the lingerie styles suitable for their body, explore exclusive collections and create their lingerie wardrobe. Zivame also offers the convenience of placing an order at the store and having it delivered to their doorstep so that women can be relieved from carrying their shopping bags. In order to make the shopping experience more comfortable, these new Zivame stores will also offer shoppers multiple payment options, including cash on delivery.

Also, for the first time in India, Zivame brings the concept of Lingerie Party at their stores, where a group of four to ten women can get together for 2 hours of fun filled lingerie shopping celebration. This one-of-a-kind party also involves quirky lingerie games, snacks and a photo booth making it a memorable experience.

Speaking on this occasion, Richa Kar, CEO, Zivame said, “We are really excited to expand our retail footprint in India with the launch of our new stores. We have received great response from our flagship store in Bangalore and want to extend the experience to women across multiple cities. At Zivame, we have always believed in pushing the boundaries in terms of our product offerings and the shopping experience we provide. Through our stores, we aim to revolutionize the process of lingerie shopping in India. We look forward to offer an exclusive space for women who wish to explore lingerie without hesitation.”

In the next two months, the brand would be opening few more stores across Bangalore, Kochi, Jaipur, Chennai and Mangalore.

Visit the stores at: Pune | Chandigarh | Gurgaon . Timings: 11 am to 7 pm


Zivame is India’s leading online lingerie store, featuring over 5000 lingerie styles and 100 sizes. It was launched in August 2011 by Richa Kar, who brings experience from retail and marketing.

With an array of selection ranging from everyday lingerie essentials, plus size lingerie, maternity, sports, shapewear to bridal lingerie, leisure wear, nightwear and swimwear for women, it is a multichannel lingerie store where women can understand their lingerie needs, browse through styles, order for their right size and get their order delivered at their doorstep without any embarrassment.

With offerings like ‘Fit Consulting’, ‘Discreet Packing’ and ‘Fitting lounges’, Zivame sits on top of the mind of every woman while shopping lingerie.

Media Contact Details

Shamika Prabhu, Madison PR,

+91-99670 79100

Tripti Pandey, Madison PR,

+91-98206 78871