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Private equity firm CX Partners is close to buying around 30% stake in Soch Apparels

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PE firm CX Partners eyes Rs 300 crore stake in ethnic brand Soch 

Bengaluru, 12th Nov, 2018. RedNewswire/-

As Reported by TOI, Private equity firm CX Partners is close to acquiring about 30% stake in Indian women’s ethnic wear brand Soch Apparels Pvt. Ltd. for slightly over Rs 300 crore ($41 million).

Soch opened its first store at Bangalore’s Forum Mall in 2005. The brand has now grown to 100 exclusive outlets across 39 cities that include Bangalore, New Delhi, Mumbai, Chennai, Hyderabad, Pune, Mysore, Coimbatore, Vijayawada, Cochin and many more, according to its website.

Soch also retails through shop-in-shops across Shopper’s Stop and Central outlets, with a presence in over 50 large format stores. Last year, Soch was in merger talks with Vedant Fashions Pvt. Ltd, owner of men’s ethnic wear brand Manyavar.

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