Packaging has become an essential marketing tool nowadays. Visually appealing and highly functional packaging can attract the attention of consumer, and play an important role in buying decisions. The current development in the e-commerce market is cross-border online shopping. Overall, availability of desired products, attractive offers, and specialized products have investigated the cross-border e-commerce market, hence increasing the demand for customized e-commerce packaging.
Several emerging economies such as India, Brazil and china are opening their markets to neighboring countries expecting to the increase in foreign goods consumption, which will in turn stimulate the growth forecast for customized e-commerce packaging.
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Increased environmental awareness among customers and growing attention for effective packaging designs have propelled vendors in the market to develop innovative and sustainable packaging products. Taken as a whole, corrugated boxes are considered to be an eco-friendly and sustainable form of packaging compared with other forms of packaging, including plastics.
Huge investments are made to develop innovative solutions in corrugated box packaging. Overall, it is expected to come up with resistant quality packaging materials in the coming years keeping prime focus on the environmental protection mechanism.