The main motto of any business is higher ROI and a strong and reliable customer base for which they run several campaigns including effective marketing and sales strategies. Account-based marketing delivers personalized marketing techniques with the successful collaboration of the marketing and sales team, and it targets large investment companies, brands, or individuals. As per a recent analysis of IndustryARC, the global ABM market attained a market potential of $736.2 million in the year 2018. This method is a success of modern marketing plans and paved its way into several B2B organizations playing a significant role in establishing a strong customer base. Unlike other marketing methods such as agent-based model and game theory, ABM focuses on specific customers whereby marketing investments are strategized to pull greater benefits. The ABM market is a crucial component in increasing revenue income in this competitive business landscape and gains huge customer demand which is anticipated to increase at a noticeable CAGR of 13.53% during the forecast period 2019-2025.
The IndustryARC report, titled “ABM Market – Industry Analysis, Market Size, Share, Trends, Application Analysis, Growth and Forecast 2019 – 2025,” proffers detailed study on the ABM market analytics to provide a clearer perspective about the global landscape and shifting trends related to the niche market.
Global ABM Market: Leading Segments:
North America is dominating the global ABM market with a contributing regional share of 39.28% as of 2018. Digitalization and innovative marketing automation techniques are prevalent in this region which facilitates the growth of ABM software technology and pulls over a huge supply-demand chain. ABM strategies elevate the marketing management procedures for various industrial sectors such as retail and e-commerce, government and public sector, healthcare and life sciences, automotive and manufacturing. As per the market report, the IT segment will generate a huge demand for the ABM market which will grow at a considerable CAGR of 15.89% through to 2025.
The market leaders in the ABM market include Demandbase, 6Sense, Adaptive Intelligence, Engagio, Act-On Software, Insideview, SourceMedia, Drift, Celsius GKK, Hubspot, Radius Intelligence, Terminus, Evergage, Triblio, Jabmo, and others.
Act-On Software is a marketing automation software and tools provider company which delivers various digital marketing and ABM marketing solutions. Its ABM automation software allows customers to gain an automated account view and creates a target account dashboard.
View Full Table Of Content Of ABM Market:
Global ABM Market: Disruptive Trends and Growth Drivers:
Since ABM methods generate a lucrative income for the vendors, it is highly preferred around the globe for accomplishing marketing goals. This serves as a key point in gaining huge market demand.
Digitalization, AI, and cloud computing facilitate the global ABM market by elevating the automation task flow which influences the ABM market opportunities.
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What can you expect from the report?
The ABM Market is Prepared with the Main Agenda to Cover the following 20 points:
1. ABM Market Size by Product Categories & Application
2. ABM Market trends & Relevant Market Data
3. Manufacturer Landscape
4. Distributor Landscape
5. Pricing Analysis
6. Top 10 End-user Analysis
7. Product Benchmarking
8. Product Developments
9. Mergers & Acquisition Analysis
10. Patent Analysis
11. ABM Market Demand Analysis (Revenue & Volume)
12. Country-level Analysis
13. Competitor Analysis
14. ABM Market Shares Analysis
15. Value Chain Analysis
16. Supply Chain Analysis
17. ABM Market Strategic Analysis
18. ABM Market Current & Future Market Landscape Analysis
19. Opportunity Analysis
20. ABM Market Revenue and Volume Analysis
Frequently Asked Questions:
Q. Does IndustryARC provide customized reports and charge additionally for limited customization?
Response: Yes, we can customize the report by extracting data from our database of reports and annual subscription databases. We can provide the following free customization:
1. Increase the level of data in application or end user industry.
2. Increase the number of countries in geography chapter.
3. Find out market shares for other smaller companies or companies which are of interest to you.
4. Company profiles can be requested based on your interest.
5. Patent analysis, pricing, product analysis, product benchmarking, value and supply chain analysis can be requested for a country or end-use segment.
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About IndustryARC: IndustryARC is a research and consulting firm that publishes more than 500 reports annually, in various industries such as Agriculture, Automotive, Automation & Instrumentation, Chemicals and Materials, Energy and Power, Electronics, Food and Beverages, Information Technology, and Life sciences and Healthcare.