Uber Ola on War: both launch bike taxi services in Bengaluru one after another.
Uber and Ola seem to be at war with each other nowadays in Bengaluru. Where Uber has become a pioneer into car rental space globally, Ola is no way behind Uber in India. Infact, Ola can be seen giving tough competition to Uber in the Indian market.
On March 2, Uber launched its bike taxi services with its UberMoto app and today Ola launched it bike-taxi rental services too. Ola launched it the very next day.
The company has set minimum fare at Rs 15, followed by Rs 3 per km and Rs 1 per min of ride-time charges.
Uber India President Amit Jain said, “We are very excited to pilot uberMOTO in Bengaluru — pairing our on-demand technology platform with motorbikes, the predominant mode of transport in India”.
Enabling transportation at the push of a button, uberMOTO will offer another affordable mobility option that will help people save time and money while helping cut congestion in cities over time, he said.
uberMOTO launch follows the launch of Uber’s carpooling service, which is designed to get more people into fewer cars, Uber said.
The uberMOTO option on the app will work the same way as the other options – uberGO, uberX and uberBLACK, available on the platform, the statement said.
Meanwhile, rival Ola has also launched ‘Bike Taxis’ service that will offer customers ride for as low as Rs 2 per km.
Initially launched in Bengaluru, Ola launched the feature last night on its application. The minimum fare has been set at Rs 30 with Rs 2 charged per km and Re 1 per minute of trip time.
At an introductory fare of Rs 2/km and Re 1 per minute of trip time, Bike Taxis will be available to book through Ola’s app in Bangalore to begin with. The minimum fare will be Rs 30, Ola said in a statement.
The news was first reported by ET in September.
Pranay Jivrajka, Chief Operating Officer at Ola said, “We expect significant demand in the pilot phase and we will continue to scale this service up in the coming weeks to cover more areas in the city.”
Rival Uber, which too announced the experiment of offering Bike taxis in Bengaluru at Rs 3/km, with a minimum fare of Rs 15.
While the regulations on bike taxis are still not clear, about a dozen startups have come up in the last one year to solve this problem including Gurgaon-based Baxi and M-Taxi and Bengaluru-based Rapido, Pillionaire, Heybob and Headlyt.