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Exotel acquires Voyce , its second acquisition in a year

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Exotel acquires Voyce , its second acquisition in a year.

Exotel acquires customer feedback firm Voyce. This is Exotel’s second acquisition after it took over voice-based social media start-up Croak.it! earlier this year.

Bengaluru, INDIA | Red Newswire | Thu, Nov 05 2015. 10:24 AM IST.
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Cloud telephony start-up Exotel Techcom Pvt. Ltd has acquired Voyce, a platform that helps business collect customer feedback, as part of its efforts to strengthen its customer service offerings.

This is Exotel’s second acquisition after it took over voice-based social media start-up Croak.it! earlier this year. It received $500,000 in Series A funding in 2012 from venture capital firm Blume Ventures and Mumbai Angels.

Two of the co-founders of Voyce—Varun Raj, and Nikhil Kumar—will lead the alliances and partnerships efforts at Exotel, according to a statement issued by the company on Wednesday.

“We were first introduced to Voyce when they used Exotel for voice and SMS integrations on their platform. I found the product interesting and was excited by the possibilities that Voyce presented. With the acquisition of Voyce, Exotel’s customers will soon be able to collect valuable customer feedback easily with a few clicks,” said Shivakumar Ganesan, chief executive officer, Exotel.

The firm, which has 70 employees, is planning to expand its operations to Southeast Asia in the coming months and triple its workforce by the end of 2016.

Sequoia Capital-backed Knowlarity Communications Pvt. Ltd, with which Exotel competes, is already present in Southeast Asia and claims to have about 12,000 customers compared to Exotel’s 1,000.

Firms in this sector are actively looking out for smaller companies that are finding it difficult to survive, or for companies that enhance the technological capabilities of the services.

Last year, Ozonetel Systems Pvt. Ltd, a Hyderabad-based cloud communications company, acquired the speech recognition business of Yantra Software, a provider of speech and voice technology products and services.

Gurgaon-based Knowlarity also bought Unicom Techlabs Pvt. Ltd, another start-up in the same space in January last year.

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